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CREATE AN EMAIL LIST OF SUPERFANS

WHO READ, CLICK AND BUY

WITH THE EVOLVE EASY EMAIL MARKETING PROGRAM

What if you had a reliable way of reaching your audience that makes sales every single time? One where you didn’t rely on social media, where you had deep relationships, and where you knew you had loyal customers.

EVOLVE is a self-study program for small business owners, teaching you to create, grow and maintain your email list turning it into a money making machine.

If you are going to do email marketing I cannot imagine finding a better course than yours. I am quite experienced at email marketing but I have learned so much, unbelievable amounts of information that is going to help and support the business. It’s already making a huge difference. EVOLVE is worth every single penny.

Sandy

Founder, Lincolnshire Fenn Crafts

WHAT YOU CAN ACHIEVE:

Rely Less on Social Media

Imagine a world where you didn’t have to show up on social media every day. Where it didn’t matter if algorithms changed or platforms went offline. Email marketing will give you an alternative way of reaching your people.

More Business Security and Revenue

You’ll worry less about business security by integrating emails into your ongoing marketing. You’ll diversify your marketing and reach an audience who love hearing from you and are keen to buy your products.

Work Smarter Not Harder

If you’re always wondering what content to create and never have enough promotional hours in the day, you can create a connected marketing plan that centres around your emails but doesn’t cost you extra time and energy.

BY THE END OF THE PROGRAM, YOU’LL HAVE:

b

Lead Magnets That WORK

You’ll generate and host effective lead magnets/list builders that work to attract your ideal client. Every time.

l

Storytelling Expertise

Creating great copy is an integral part of email marketing and you’ll be proficient at connecting with your readers through the written word. 

Time Saving Plans

Consistency and actionable plans save time so you’ll generate a whole year of email ideas and never stare at a blank page again.

Email Sales

The art of taking your reader on a buying journey so every email creates actions towards sales and increased revenue.

Effective Welcome Sequences

Every new subscriber will get to know your and your brand so then connect with you 100% from the outset. No more immediate unsubscribes

The Marketing Plan

Through templates and workbooks you’ll end the program with a simple and effective marketing plan connecting all your platforms.

We got our first sale today as a result of today’s email! It was someone who had made enquiries with us but never bought. But one of the items in the email caught her attention for her husband’s birthday. All done and dusted within a few hours of receiving the email!

The accompanying Evolve course material has also been really useful, particularly to give me some ideas of what to write about. I have utilised a few of the subject line suggestions recently, and my open rate has definitely improved by between 3% and 6%. My most recent email had a 30% open rate.

Evolve has given me more clarity as to what else I need to put into place with my email marketing

Cath

Founder, Neon Creations

You know you should be using emails in your marketing…

But you need a plan to get started and stay consistent.

You’d love to know how to get more people onto your list.

And how to keep them there.

You wish creating emails was faster

You’d be able to make more time for it then.

 You know what would be better still?

If your emails resulted in you increasing your revenue, reducing your stress and having more time to do what you love.

EVOLVE is a unique program teaching you effective email marketing AND how to seamlessly connect it to the rest of your digital promotions.

Easy to implement

Simple to maintain

Revolutionary for your business.

 EMAIL MARKETING HAS A ROI OF 4400%

You’ll make roughly $44 for every $1 spent and it’s one of the most trusted ways to engage with your potential customers.

AND YOU DON’T EVEN NEED A BIG AUDIENCE

Email open rates are typically 20%-30% compared to 1%-4% reach on social media.

Email marketing is phenomenal for repeat business. And we all know how cost effective that is. 

WHAT MAKES EVOLVE DIFFERENT FROM OTHER PROGRAMS?

No other program will teach you how to link your email marketing to your other digital promotion efforts.

Normally, you’d only find this information in separate courses. In EVOLVE you learn how to convert emails to sales AND how to use the content in other digital marketing areas of your business. 

THAT’S GOT TO MAKE YOU SMILE!

EVOLVE IS OPEN FOR ENROLMENT NOW!

ONE TIME PAYMENT: £697

Save £50 by making your full payment now and securing your place on the program.

PAY MONTHLY: 3 X £250

Your first payment will be taken at the time of joining, and on the same date for the following 2 months.

With so much noise on social media, email marketing is more valuable than ever before. Jen imparts her knowledge in the fantastic Evolve course in easy-to-follow, bitesize chunks. Plus, the benefit of going at your own pace, when you are also trying to run a business, is invaluable. Get it – you won’t regret it!

Victoria

Victoria Welton Photography

I’ve been where you’re at.

I spent many years ignoring the idea of an email list. It just seemed like too much work. 

I kept hearing lots of people talking about how it was the most important aspect of my marketing toolkit but I was in denial.

It was only when I needed to grow my audience and not rely so much on social media, that I began. 

Oh boy! I soon realised what I’d missed out on. 

People loved hearing direct from me in their inbox. I made deeper relationships. And I made SALES.

That was 5 years ago and I’ve never looked back. It’s now an integral part of my marketing plan.

IN THE LAST 12 MONTHS I’VE MADE OVER 50K FROM MY EMAIL LIST ALONE.

 

I sent a survey email and although I wasn’t selling anything I still took 8 orders from a 20 minute newsletter plus so much invaluable information from the 132 responses I have received so far. My average open rate is 49% but surveys usually score higher.
Sandy

Founder, Lincolnshire Fenn Crafts

How does EVOLVE work?

Who is it for?

When does it begin?

 

EVOLVE- THE DETAILS.

You want to grow your email marketing skills so you can convert your audience to loyal customers.

EVOLVE teaches that through an authentic email marketing plan you’ll create extra profit in your business, never missing a lead and always maximising sales opportunities.

EVOLVE is a 12 week hybrid training and coaching program.

You’ll self study through the content and then come to monthly Support  Calls to get clarity on your learning.

You’ll typically have gaps in some, or all of the following:

  • Getting started and staying consistent with your emails.
  • Growing your list and attracting more ideal clients.
  • Minimising the time but maximising results.
  • Creating content plans with blogs, Pinterest and social media
  • Converting your email subscribers to customers.

EVOLVE is a 12 week / 3 month program of self study content and live Q&A support. 

EVOLVE – WHAT’S INCLUDED?

Self study modules on a dedicated course platform, drip fed at a steady pace.

3 x 1 hour live support calls with me, your coach and trainer.

Downloadable workbooks and swipe files to facilitate your learning

Tasks and actions to complete to help you gain momentum and move forward

DATES:

Monday 29th November 2021 through to

Friday 25th February 2022

Live Support Calls:

Tuesday 14th December 2021 @ 2pm GMT

Thursday 20th January 2022 @2pm GMT

Thursday 17th February 2022 @2pm GMT

The EVOLVE MODULES

BUILD

Get started with list builders and begin to attract the right client onto your list. identify the correct software and tech required.

PLUS: Client Avatar Builder

SELL

Connect Pinterest to your email list effectively with the right pins and website experience.

PLUS: Bundles of List Builder Pin Templates

NURTURE

Setup, nurture and welcome your subscribers with with right sequence of emails. Learn how to create, write and develop this essential aspect.

PLUS: Welcome Scripts Swipe Files

j

WRITE

Develop your copywriting skills across your emails and blogs using the ‘done for you’ templates and scripts. 

PLUS: Blogging for Business Tutorial

w

CONNECT

Create ongoing newsletters and emails using themes and templates to save time and offer consistency.

PLUS: 52 Week Email Content Plan

GROW

Learn about email list growth and maintenance including housekeeping your subscribers.

PLUS: Clean your List Email Templates

PLUS THESE BONUSES:

BLOGGING FOR BUSINESS

Blog content can help showcase you as the expert in your field and help build your email list.

VALUE £250

SWIPE FILES AND TEMPLATES

Set of Welcome Sequence Email Scripts – Client Avatar Builder – Bundle of List Builder Pin Templates – 200 Subject Line Ideas – 52 Weeks of Email Content Plans – List Cleaning Email Scripts

VALUE: £750

Evolve was just what I needed to give me a (kind and helpful) kick up the backside to actually nurture and engage with my email list, after about 6 years of it being on my to-do list!

I was just emailing through my blog posts with no personal touch, using automation and was worried that newsletters would be too time consuming.

But it really isn’t- writing the blog post is the hard part, and emailing a quick update is really quick now I have the right approach. It feels great to be in control of this, thanks Jen.

Becky

Pinks Charming

IS EVOLVE FOR YOU?

You’ve stalled in (or haven’t started) your email marketing efforts.

It’s the next step in your journey. 

You’d love to convert more leads from Pinterest and/or social media onto your list.

And make more sales from your emails.

You’re ready to develop your skills and reduce the digital marketing overwhelm in your business.

You’re a small or medium sized business owner, ecommerce or service and you aren’t fully exploiting email marketing.

If you’re ready to implement a new skill and know that email marketing is the next step in growing an audience, increasing revenue and ultimately adding more security into your business, this is for you.

This isn’t for you if you don’t have business yet, or a website. We will be taking real action during the program and you’ll get most benefit if those aspects are already in place. 

What others asked before diving into EVOLVE:

How much time do I need to commit to the program?

You’ll need 1 hour to go through each module (there are 6 in total), and then 1 hour per month for the live calls. There’s plenty of time to catchup if you feel you’re falling behind. You’ll have access to the course after the dates, but the live coaching will only happen during the ‘live’ access period. This is essentially a self study course, drip fed to keep you on track and not feeling overwhelmed.

I want it, but worry it's going to overwhelm me.

Ok, so let’s just talk about overwhelm.

We all have a lot going on, and right now it’s the festive season too.

I am the queen of overwhelm, and regularly take on too much which is why I’ve designed this program to be the antithesis of overwhelm.

Modules are drip fed, so you’ll never feel you’re behind, plus all the individual lessons are ony 5-15 minutes long. As long as do what I recommend and follow the step by step process, you’re never going to feel it’s too much .

I've done your Pinning courses, do I still need this?

EVOLVE is designed to complement the Pin Club and Pinning Made Simple course (and any of my workshops), with deeper learning on the purchase aspect of the pinning framework. If you’re not fully implementing email marketing or blogging into your business, these are taught in depth in EVOLVE.

I'm new to Pinterest will this include a full Pinterest training?

This course is meant to show how to join pinning to your blogs and emails for a full marketing plan. It’s not a full Pinterest training program and for that I’d recommend you begin with my Pinning Club.

If I miss the support calls can I catch up later?

Absolutely. You’ll have chance to submit questions ahead of the session and watch the replays back afterwards.

How much access do we get to you, Jen?

I’ll lead the live Q&A sessions each month where you’ll get extra coaching from me and the opportuity to ask me questions in real time.

How long do I get access to the content?

You’ll have a year to access the self study trainings on the Course platform. You’ll get 3 live Q&A/support sessions in the first 3 months. But essentially the content is yours to watch, consume and learn from as long as you need it, and as long as I keep it up on the platform.

Will there be a Facebook group too?

We ran the Beta course for this program earlier in 2021 and included a Facebook group, but the feedback said it wasn’t needed. There’s a huge amount of social media noise right now and so I’ve decided to reduce that for you by NOT including a group at this stage.

Can I join next year?

So here’s the thing. All coaches say, ooh I’m not sure when I’m running this again’. In this case it’s true. wink I have 2 big projects ready to go early in 2022 so I’m probably not going to do EVOLVE again until at least mid way through the year. If you are busy now, but will have time in January, my advice is to enrol now for when you’re free and watch the content in the new year.

Do you offer refunds?

Yes, if you’re not happy, get in touch within the first 14 days and we’ll refund your money no questions asked.

Are you insured and/or a qualified coach?

Yes my business is fully insured and I’m a member of the Association of Business Mentors.

Hey, I’m Jen, your Coach.

  • After a Psychology degree and a few years in food retail, I set up my first company – in residential cleaning. I dabbled and experimented.
  • Then came a retrain into corporate IT and a decade of professional services, travel and customer liaison. 
  • The second company came in my mid 30s – Baby Signing franchises which led to my first foray in social media.
  • Then came the third business setup, creating and developing one of the UK’s leading Interior blogs, Pinterest marketing consultancy, coaching and mentoring with hundreds of small business.  
  • The last 5 years have brought clarity in how I want to serve others, how I believe we all deserve this moment to fulfill our potential, and so I teach systems that really help develop and secure your business.

My goal?

To help you achieve a sustainable, growing online business with an effective marketing plan.

How do I do that?

Through systems, know-how and approachable coaching, and true belief in all of my clients.

My superpower?

The ability to visualise what’s achievable and convey that belief to you!

WHAT DIFFERENCE CAN EMAIL MARKETING REALLY MAKE?

It’s simple.

Choice and Freedom.

Less reliance on the relentless wheel on social media and a smarter way to promote your business.

Join me and the other business owners who have mastered their email marketing.

EVOLVE yours today.

ONE TIME PAYMENT: £697

Save £50 by making your full payment now and securing your place on the program.

PAY MONTHLY: 3 X £250

Your first payment will be taken at the time of joining, and on the same date for the following 2 months.